Post by account_disabled on Feb 22, 2024 9:45:46 GMT
The is a brand that has managed to position itself in its audience through its heart And yes I know that it could sound absurd cheesy ridiculous and even unreasonable and that is where the key is Where Well in reason Kevin Roberts himself tells us A lovemark is a brand that creates loyalty not for a reason but loyalty beyond reason As How to achieve loyalty beyond reason If it were necessary elements to build a Lovemark the three selected would be the following note the foundations written by Kevin Roberts himself.
Sensuality We must be able to seduce our audience to generate expectation and a need to know the brand Intimacy The key to the success of the brand is in the relationship they must be able to achieve an intimate relationship with the Japan Phone Number consumer as if it were a relationship with a couple Mystery If your audience your consumer knows everything about you there will be no room to stimulate emotion surprise and amazement And even as we learn more about ourselves we must generate new expectations and the mystery for us prevails.
How about Intriguing isnt it Lovemarks we see stories we dont know or in other words Behind every Lovemark there are thousands of stories There are lovemarks that end up being so important in the lives of their clients because they are related to important moments in their lives achieving such a deep connection and commitment to the brand that some clients end up being preachers of the brand And on this occasion it is I who will be the example My Lovemark is McDonalds thats right and I can tell you that when I was little my parents took me and my sister to this restaurant.
Sensuality We must be able to seduce our audience to generate expectation and a need to know the brand Intimacy The key to the success of the brand is in the relationship they must be able to achieve an intimate relationship with the Japan Phone Number consumer as if it were a relationship with a couple Mystery If your audience your consumer knows everything about you there will be no room to stimulate emotion surprise and amazement And even as we learn more about ourselves we must generate new expectations and the mystery for us prevails.
How about Intriguing isnt it Lovemarks we see stories we dont know or in other words Behind every Lovemark there are thousands of stories There are lovemarks that end up being so important in the lives of their clients because they are related to important moments in their lives achieving such a deep connection and commitment to the brand that some clients end up being preachers of the brand And on this occasion it is I who will be the example My Lovemark is McDonalds thats right and I can tell you that when I was little my parents took me and my sister to this restaurant.